FOR SDR TEAMS

More selling capacity.
Less operating work.

OXO prepares the account, the reason to reach out and the next step. Reps enter when judgment and conversation matter.

TODAY / SDR QUEUE12 conversations ready
1Account briefReady
2CallLive
3ReplyRoute
4ApprovalReview

THE SDR WORKFLOW

Prepared work in. Better conversations out.

The rep should not spend the morning assembling lists, switching tools and reconstructing context. OXO prepares the queue; the rep owns persuasion.

  1. 01
    Resolve the day

    Prioritise accounts, people and pending conversations in one queue.

  2. 02
    Prepare each touch

    Load the account reason, channel history and suggested next step before action.

  3. 03
    Keep approval visible

    Show what is ready, what is waiting and what needs a manager.

  4. 04
    Return the outcome

    Log the call or reply and route the next move without losing context.

THE CAPACITY SPLIT

Let reps persuade.
Let OXO prepare.

OXO OWNS

Finding · enriching · researching · sequencing · monitoring · triage

THE REP OWNS

Judgment · conversation · objection handling · negotiation · closing

CALL PREPARATION

A live call should start
with the account already loaded.

The dialler belongs inside the prospect workflow. The rep sees who they are calling, why the account is in the sequence, what happened before and what should happen after.

Company contextRegional expansionVERIFIED01
Reason to callNew customer-success hiringREADY02
Suggested openerAsk about team scalingREVIEW03
Next stateLog outcome + route replyAUTO04

MANAGER EVIDENCE

Coach the constraint.
Not the admin.

Managers need to know whether the problem is account quality, message approval, conversations, or handoff speed. OXO keeps those states visible in the same motion.

01 / READY WORKReps can see calls,

Reps can see calls, replies and reviews that need judgment now.

02 / BLOCKED WORKManagers can find approvals,

Managers can find approvals, missing context and campaign errors before the queue stalls.

03 / HANDOFF QUALITYPositive replies and live

Positive replies and live conversations remain attached to their account history when ownership changes.

DAILY OPERATING VIEW

See the work.
Then move it.

Track what is ready, live, waiting for review and ready for a human handoff.

12READY
04IN CALL
03NEEDS REVIEW
08HANDOFF

SDR TEAMS / QUESTIONS

What teams ask
before they switch.

Clear answers about the workflow, the controls, and where people remain responsible.

How does OXO help SDR teams?+

OXO prepares account context, coordinates touches and routes replies so reps spend more time in live conversations and less time operating tools.

Can managers keep approval control?+

Yes. Approval, pause and handoff states remain visible at campaign and rep level.

Does this work across email, calls and LinkedIn?+

The depicted workflow connects email, calling and LinkedIn touches to the same account context.

What does an SDR see before a call?+

The dialler and contact screens show the prospect, company context, campaign state and call history. The goal is to enter the conversation without reconstructing the account from other tabs.

How should managers measure the workflow?+

Start with blocked work, reply-to-owner time, conversations ready and handoff quality. Activity volume is useful, but it should not hide where the motion is stuck.

A BETTER REP DAY

Prepare the work. Preserve the conversation.

See how OXO can assemble a rep queue around your market, channels and approval rules.